On June 28, 2020, i.e. the 23rd anniversary, GAC Group held GAC 628 super brand day activity -- "Taste Originality and Happy Go" at the GAC Center of the headquarters. In conformity with present popular live broadcast, Zeng Qinghong, secretary of the Party Committee and chairman of GAC Group, Feng Xingya, president of GAC Group and 12 brand leaders under GAC jointly gave the first live broadcast show of GAC Group, providing consumers with real preferences and benefits.

This year is a tough year for poverty alleviation. Zeng sold products for poverty alleviation by consumption of GAC together with poverty alleviation cadres during the live broadcast.

The activity was extremely popular in the evening. The main live broadcast studio of GAC recorded 36.83 million online person-times, and the external live broadcast studio recorded 22.55 million person-times, totally over 59 million person-times. The 17,603 orders were obtained.